Friday, March 27, 2009

At a theatre near us


The Community Theatre Foundation in Fairfield, a gem of a cultural attraction in the midst of Fairfield, CT is this week’s featured nonprofit client. It is a foundation, supported solely by movie ticket sales at well-below market prices, and donations from the people who love it. Unfortunately its expenses exceed its donors’ generosity and in these rough economic times, its needs have ballooned. Operations and maintenance expenses are sapping its stability.

Folks, this is a different kind of place. The seats are comfortable, the moviegoers are your neighbors, and the operation is staffed by high school volunteers who are getting great work experience.

For these reasons, I really don’t think it gets any better than this; they give back to the community and now need our help.

Donations can go to https://secure.modpay.com/vterm/vterm1.cfm?an&nan&ae=1&clientcode=1C65A547.
Please help.

Moooooove your kosher meat buying online

Jewish meat eaters who relish glatt kosher meat know that the periodic trip to the kosher butcher as much as 2 hours away is a major pain in the rumproast.

Now you can order glatt kosher meat online while your salivary glands start into hyperdrive just looking at the online photos; a few days later you have the meat delivered to your door. It's the low-carbon footprint way of getting your glatt kosher meat.

Passover starts the evening of 08Ap09. That's soon.
Don't delay-tell your friends who buy kosher meat to have a look at The Golden West Cattle Company, this week's featured client. Special prices are on the website ahead of the holiday. And the website is fun to read as well.
Hag sameach (happy holiday in Hebrew)

Wednesday, March 18, 2009

What if they don't come back?

The hard part of receiving online donations is getting the donors to come to your website. If you tell your story well, they will feel compelled to give online. You worked so hard to tell your story, but do you make changes to the website and in your marketing to keep it fresh?

An article in today's New York Times shows how nonprofits miss a great opportunity to keep their donors continuously interested and driven back to the website, where a fresh story, anecdote, video, etc. can make them feel the need to come back and contribute.

Couple a fresh face on the website with an email blast, a paper mail campaign, phone-a-thon, anything to get them to revisit the website...and you are using efficient marketing methods that businesses use all the time. It's all part of making your nonprofit act more like a business.

We love creating online donation pages, but it's up to our nonprofit clients to urge the donors to come back again and again.

We have some tools and experience in how others have made this successful. Please ask us.

Friday, March 6, 2009

Spotlight on...The Friends of PS 169

This spotlight is on my new client The Friends of PS 169 in New York City. For over 50 years, they have been ensuring inner city special needs kids can go to summer camp in the country.

The Friends needed an online donation presence and it came to my attention at a luncheon in New York last fall. One thing led to another and they had 2 friends whose firms provided probono webdesign (Canfield Design Studios) and copy writing (Geraldine Newman Communications / NEWTHYNK). We added the online payment functions, and VOILA! it's up and running, accepting donations. Add mail and email blasts and some donor goodness and this should be another happy summer for a lot of kids.

Have a look at what can be done with marvelous teamwork to ensure a good cause continues its tradition of reaching out to assist those who can benefit most.
We are pleased to have had a small part int his effort.





This is the first of a series of spotlights on nonprofit clients when they have some news to share. If you want me to spotlight your organization, please let me know.

Monday, February 23, 2009

Charities are going bankrupt...

Banks are spoken about being nationalized.
What's next?

The New York Times on 20Feb08 ran an article about the struggle nonprofits are enduring, forcing many to close, entitled "Charities Now Seek Bankruptcy Protection" by Stephanie Strom in which she said:

"While no one has compiled data on how many charities have turned to courts for protection, experts in the field say it has become more common as nonprofits have been pressured by donors to operate more like businesses."

That's what we do-help nonprofits think and act more like businesses, especially in their cash flow. Can we help you?

this one's for you

This time, this posting to our blog is not about us.

It's about YOU.

Just have a good time watching this: Tim Conway and Harvey Korman at the dentist

You'll laugh so hard you will have tears in your eyes. Watch Harvey Korman's face throughout.

Just sit back and enjoy.

Friday, February 20, 2009

article highlighting us in a great client relationship

We are pleased to be members of Gotham Networking (ask me about this!) and to help new e-commerce businesses get started the right way, out of the box.
See http://tinyurl.com/c47zgj

How can we help you?