I had a Brazilian banker a number of years ago who tried to help me understand the vagaries of financing in Brazil (during my previous incarnation as a corporate treasurer). When explaining something particularly creative, he said, "Marc, Fly with me. Let's see how we can make this work together."
I always remembered that.
When I see a potential client, as happened yesterday, who knows conceptually what she wants but not necessarily how to bring together all the mechanisms to accept online donations and sell items in a shopping cart, we "flew" together. I left feeling she really "got it" and she was all smiles as I left. I think she was experiencing the natural high of an executive director imagining more donations in a brand new way.
Tune in next week to the continuing saga of "Fly with Me."
