The hard part of receiving online donations is getting the donors to come to your website. If you tell your story well, they will feel compelled to give online. You worked so hard to tell your story, but do you make changes to the website and in your marketing to keep it fresh?
An article in today's New York Times shows how nonprofits miss a great opportunity to keep their donors continuously interested and driven back to the website, where a fresh story, anecdote, video, etc. can make them feel the need to come back and contribute.
Couple a fresh face on the website with an email blast, a paper mail campaign, phone-a-thon, anything to get them to revisit the website...and you are using efficient marketing methods that businesses use all the time. It's all part of making your nonprofit act more like a business.
We love creating online donation pages, but it's up to our nonprofit clients to urge the donors to come back again and again.
We have some tools and experience in how others have made this successful. Please ask us.
Wednesday, March 18, 2009
Friday, March 6, 2009
Spotlight on...The Friends of PS 169
This spotlight is on my new client The Friends of PS 169 in New York City. For over 50 years, they have been ensuring inner city special needs kids can go to summer camp in the country.
The Friends needed an online donation presence and it came to my attention at a luncheon in New York last fall. One thing led to another and they had 2 friends whose firms provided probono webdesign (Canfield Design Studios) and copy writing (Geraldine Newman Communications / NEWTHYNK). We added the online payment functions, and VOILA! it's up and running, accepting donations. Add mail and email blasts and some donor goodness and this should be another happy summer for a lot of kids.
Have a look at what can be done with marvelous teamwork to ensure a good cause continues its tradition of reaching out to assist those who can benefit most.
We are pleased to have had a small part int his effort.
This is the first of a series of spotlights on nonprofit clients when they have some news to share. If you want me to spotlight your organization, please let me know.
The Friends needed an online donation presence and it came to my attention at a luncheon in New York last fall. One thing led to another and they had 2 friends whose firms provided probono webdesign (Canfield Design Studios) and copy writing (Geraldine Newman Communications / NEWTHYNK). We added the online payment functions, and VOILA! it's up and running, accepting donations. Add mail and email blasts and some donor goodness and this should be another happy summer for a lot of kids.
Have a look at what can be done with marvelous teamwork to ensure a good cause continues its tradition of reaching out to assist those who can benefit most.
We are pleased to have had a small part int his effort.
This is the first of a series of spotlights on nonprofit clients when they have some news to share. If you want me to spotlight your organization, please let me know.
Monday, February 23, 2009
Charities are going bankrupt...
Banks are spoken about being nationalized.
What's next?
The New York Times on 20Feb08 ran an article about the struggle nonprofits are enduring, forcing many to close, entitled "Charities Now Seek Bankruptcy Protection" by Stephanie Strom in which she said:
"While no one has compiled data on how many charities have turned to courts for protection, experts in the field say it has become more common as nonprofits have been pressured by donors to operate more like businesses."
That's what we do-help nonprofits think and act more like businesses, especially in their cash flow. Can we help you?
What's next?
The New York Times on 20Feb08 ran an article about the struggle nonprofits are enduring, forcing many to close, entitled "Charities Now Seek Bankruptcy Protection" by Stephanie Strom in which she said:
"While no one has compiled data on how many charities have turned to courts for protection, experts in the field say it has become more common as nonprofits have been pressured by donors to operate more like businesses."
That's what we do-help nonprofits think and act more like businesses, especially in their cash flow. Can we help you?
this one's for you
This time, this posting to our blog is not about us.
It's about YOU.
Just have a good time watching this: Tim Conway and Harvey Korman at the dentist
You'll laugh so hard you will have tears in your eyes. Watch Harvey Korman's face throughout.
Just sit back and enjoy.
It's about YOU.
Just have a good time watching this: Tim Conway and Harvey Korman at the dentist
You'll laugh so hard you will have tears in your eyes. Watch Harvey Korman's face throughout.
Just sit back and enjoy.
Friday, February 20, 2009
article highlighting us in a great client relationship
We are pleased to be members of Gotham Networking (ask me about this!) and to help new e-commerce businesses get started the right way, out of the box.
See http://tinyurl.com/c47zgj
How can we help you?
See http://tinyurl.com/c47zgj
How can we help you?
Tuesday, February 17, 2009
from Nancy's Blog "Mom Knows Best"
Mom Knows Best
So Much Technology, So Little Time
Posted: 17 Feb 2009 03:42 AM PST
Today's posting is unlike previous postings. Share it with your friends and family. This is fascinating! Check out Did You Know? on YouTube, researched by Karl Fisch, Scott McLeod, and Jeff Bronman.
Please Note: If you are reading a posting from this blog through sources other than the actual blog or a subscription to the blog, you can find additional postings from Mom Knows Best at:http://bloggermomknowsbest.blogspot.com/ where you will also find a link enabling you to subscribe directly to the blog.
Thanks.
Mom
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So Much Technology, So Little Time
Posted: 17 Feb 2009 03:42 AM PST
Today's posting is unlike previous postings. Share it with your friends and family. This is fascinating! Check out Did You Know? on YouTube, researched by Karl Fisch, Scott McLeod, and Jeff Bronman.
Please Note: If you are reading a posting from this blog through sources other than the actual blog or a subscription to the blog, you can find additional postings from Mom Knows Best at:http://bloggermomknowsbest.blogspot.com/ where you will also find a link enabling you to subscribe directly to the blog.
Thanks.
Mom
You are subscribed to email updates from Mom Knows Best
To stop receiving these emails, you may unsubscribe now. Email delivery powered by Google. Inbox too full? Subscribe to the feed version of Mom Knows Best in a feed reader. If you prefer to unsubscribe via postal mail, write to: Mom Knows Best, c/o Google, 20 W Kinzie, Chicago IL USA 60610
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